On the other hand, I've also seen a search engine pick up hundreds of thousands of articles on a large site soon after finding multiple XML sitemaps. Guest blogging is authoring expert content and publishing it on a third party website. For most people, a free short url is all …

FIGURE 3-2: A: clean start to your web article, showing the

Basically, if search engines don't understand your pages, those pages will fall out of the index and drop all of their traffic. It's not enough to merely make changes to your site as it exists today. Studies have shown that storytelling in business really works. Throughout HeatAll life, I am …

Don't confuse consistent outreach with a bombardment of emails. Some of the best, most compelling copy titles are just modifications of old SEO copywriting headline formulas, so don't hesitate to take advantage. Research shows that data-heavy content gets linked much more frequently as compared to opinionated content. Imagine having a …

Each search engine uses different search ranking algorithms. Take pity on us fat-fingered folks. Leave some space between your page elements. Keywords need to flow naturally within this helpful content, otherwise it leads to a terrible user experience. Its like looking for a place to find the best new rocking …

As a rule, the best thing you can do to create a successful blog and show up high in search results is put quality at number one. Provide value, solve readers' problems, and make your content and SEO practices natural and relevant. It kind of sounds like authoritativeness is like …

Studies have shown including a number in your headline drives clicks. Technical WEB optimisation is an awesome field. There are so many little nuances to it that make it exciting, and its practitioners are required to have excellent problem solving and demanding thinking expertise. In many ways, Google was similar …