You may run into problems when it comes to some of the more difficult elements like link and authority building, but there is almost certainly improvements you can make. The focus should be on personalising these pages around the specific location so often focusing more on work done and customer …

Make sure that your website's main menu only features the most important categories. Heck, you can even hire someone now to put it on his shaved head. Would storytelling in business be a likely mechanism for your company? SEO-friendly AA Oxon writing is not just about pandering to your audience …

In each, marketers build brand equity through domination or the recognition that the brand has one key advantage or characteristic. Links and content are certainly at the top of your SEO strategy. However, Google identified CTR and user experience as major ranking factors. Increasing one will certainly increase the other …

Seeing that articles with photos, infographics, and other visuals get up to 94% more views, it's safe to say that not including visuals is a colossal mistake. Not only is similar content terrible for SEO (and duplicated content can really destroy your online authority), it can be damaging to your …

Although extensive product category knowledge means an individual has greater ability to search for external information, the consumer will normally spend less time on the external search process due to the extensive knowledge he already possesses. One hundred percent of searchers look at the first organic result, whereas only 50 …

Google Webmaster is useful if you want to know how many back links you have and who from, it allows you to view links to your site from other sites, and shows you which pages of your site are linked to the most. In combination with the Keyword Focus, the …

Choosing keywords should be your first step when constructing a site. You should have the keyword list available to incorporate into your site text before you start composing it. To define your site keywords, you should use seo services offered by search engines in the first instance. SEO copywriting is …

Pick a niche that has a large enough appeal to give you a big market but at the same time, pick a niche that won't be too competitive for you to make any dent in. Look for subject matters that cater to a specific audience and that people can really …

Search engine optimisation is always evolving. Hence, avoid articles that are pegged on current events, news, trends, statistics or reports, and the latest fads in pop culture. Instead, come up with topics along the lines of how-to guides, tutorials, tips, or product reviews. Based on the collected information, Google bot …